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World Breastfeeding Trends Initiative (WBTi) Tracking, Assessing and Monitoring (TAM) systems
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WBTi is an innovative initiative of the International Baby Food Action Network (IBFAN) Asia for tracking assessing and monitoring
the Global Strategy for Infant and Young Child Feedingin response to the global need for focus on infant nutrition and survival. This need is more critical in developing countries. WBTi involves a three phase process.
The first phase involves initiating national assessment of the implementation status of the Global Strategy. The process brings governments and other civil society partners together to analyse the situation in their country and find out gaps. It thus helps achieve consensus on gaps and action required.
During the second phase, the WBTi uses these findings for scoring, colour-rating and grading each indicator and each country as per IBFAN Asia’s Guidelines for WBTi, to inform where it currently is. WBTi also ranks countries in order of their performance, thus initiating some competition among them.
During the third phase, the WBTi encourages repeat assessment after 3-5 years to analyse trends in each indicator as well as the overall breastfeeding rates in a country, as well as the impacts of particular interventions over a period of time.
WBTi puts these results in easily understandable and quickly demonstrable format using visual mapping and graphics, so that policy makers and programme managers can effectively target resources. For the donors, it provides information on where to invest their money at the click of a mouse.
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